Press Release - Georgia Marathon - 11/8/10

FOR IMMEDIATE RELEASE

Publix Georgia Marathon Focuses on Southeast Runners with New Elite Program

            Program increases prize purse by 50% for 2011 race

Atlanta, GA – November 8, 2010 – The Publix Georgia Marathon and Half 
Marathon announced today the implementation of a new elite runner program 
catering to Georgia and runners from the southeastern United States for the 
March 20, 2011 race.   The new program will increase the overall prize 
purse from $11,500 in 2010, to $17,250 in 2011, a 50% increase, and offer 
separate prize schedules for legal residents of Georgia,  legal residents 
of the southeastern U.S. and overall participants.  According to the 
program's specifications, eligible runners will have the opportunity to win 
prize money from all three categories. 

"The new elite program is a product of our vision to improve the overall 
running experience for this year's Publix Georgia Marathon and Half 
Marathon," said race director, Jeff Graves.  "The majority of our runners 
come from Georgia and surrounding states. We decided it was time to reward 
these local competitors with separate prize money and provide incentives 
that will make the field more competitive on a local level."

Elements of the program include complimentary race entries given to the 
first 20 male and female marathon qualifiers, as well as for the first 10 
male and female half marathon qualifiers.  Competitors who wish to reserve 
a spot in the first start corral will be required to submit a documentation 
of their qualifying finish time at a USATF certified race on or after 
January 1, 2009.

          Publix Georgia Marathon and Half Marathon Elite Program
                    1st Start Corral Qualifying Times

                         Publix Georgia Marathon
                    Men's Division             2:30:00
                    Women's Division           3:00:00
 
                       Publix Georgia Half Marathon
                    Men's Division             1:15:00
                    Women's Division           1:30:00
 
Prize money will be awarded to the top three male and female open marathon 
finishers, as well as to the top two male and female masters marathon 
finishers in each of the three prize schedules.  Half Marathon prize money 
will be awarded to the top two male and female open finishers in each of 
the three prize schedules as well.  For more information on specific prize 
money, additional details on the Publix Georgia Marathon and Half Marathon 
Elite Program, or to register for the race visit www.georgiamarathon.com.

The Publix Georgia Marathon and Half Marathon is owned and operated by US 
Road Sports & Entertainment Group who recently announced the signing of 
Publix to be the new title sponsor of the now called Publix Georgia 
Marathon and Half Marathon. The race will celebrate its fifth anniversary 
in 2011.

About US Road Sports:  US Road Sports & Entertainment Group is a health and 
wellness company dedicated to the production of world-class endurance 
events.  The mission of US Road Sports is to offer an unparalleled 
participant sports experience that showcases host communities and endures 
as a deeply valued local asset through events that are a part of the city's 
culture, identity and brand.  For each participant, US Road Sports strives 
to offer events that allow participants of all skill levels the opportunity 
to improve their physical and mental health and accomplish life-altering 
goals while having fun.  US Road Sports provides sponsors and 
municipalities highly effective exposure to help maximize their presence 
and message in the community.

                                       ###