FOR IMMEDIATE RELEASE
David Cook to Run the 2012 Honda LA Marathon in Honor of Brother
American Idol Winner Aims to Crowd Source $100,000 for
Brain Cancer Charity on Crowdrise.com
Los Angeles - American Idol champion David Cook announced today he plans to
run his first marathon and launch a fundraising campaign to help find a
cure for brain cancer, which claimed his brother's life two years ago. Cook
says he hopes to raise $100,000 leading up to the 2012 Honda LA Marathon on
behalf of Accelerate Brain Cancer Cure (ABC2).
While the Honda LA Marathon will be Cook's first time completing 26.2
miles on foot, the musician is not new to running or the fundraising scene.
Over the past three years, he ran the Race for Hope DC 5K race to raise
funds for ABC2, a nonprofit that provides researchers with the support they
need to make critical breakthroughs, and the National Brain Tumor Society.
Cook's older brother's struggle with brain cancer has provided him with
the extra motivation to raise charitable funds for the cause while training
for the marathon.
"Running a full marathon has always been a goal of mine, and I'm excited to
commit to running the Los Angeles race in 2012," said Cook. "I'm looking
forward to pushing myself physically, and to using the Marathon as an
opportunity to raise money for a cause that is close to my heart. I felt an
immediate connection to ABC2 and the work that they do in the brain cancer
field. I know that my fundraising efforts will give me that extra push I
need to get across the finish line next March."
Cook will roll out his ambitious fundraising efforts on Crowdrise.com, the
Honda LA Marathon's official fundraising platform launched by
actor/activist Edward Norton in 2010. Beginning at 9:30AM PDT today, the
first 50 people to donate $26 to David's run for ABC2 will receive an
autographed photo. Backstage VIP passes, signed guitars and meet and greets
will also be incentives offered during his sixmonth campaign for ABC2.
On October 9th, Cook will embark on a national tour alongside Gavin DeGraw
that kicks off at Penn State University. The pair will travel through the
Midwest, California, down to Texas and then end their tour on November 11th
in Athens, Georgia. Cook's Twitter updates and blog entries throughout his
travels will direct concert goers and fans to his Crowdrise page and help
raise awareness of his fundraising efforts in connection with the marathon.
Cook will join more than 25,000 other participants on March 18, 2012 for
the third running of the marathon's successful "Stadium to the Sea"
route, which takes runners from Dodger Stadium to the Santa Monica Pier,
with a highlight reel of sights in between: famous districts such as
Chinatown and Little Tokyo; iconic areas including the Sunset Strip and
Rodeo Drive; and noteworthy L.A. landmarks Walt Disney Concert Hall,
Grauman's Chinese Theater, the Capitol Records Building and many more.
To learn more about David Cook's charity campaign, visit:
http://www.crowdrise.com/TeamABC2LAMarathon2012 or
http://www.crowdrise.com/davidcook.
ABOUT LA MARATHON LLC
We inspire athletes and connect communities. With thousands of volunteers,
tens of thousands of participants, and hundreds of thousands of spectators,
the Honda LA Marathon is one of the largest organized road races in the
country.
ABOUT DAVID COOK
David Cook is touring in support of his most recent release This Loud
Morning (19 Recordings / RCA Records), which came out on June 28th. The
first single "The Last Goodbye" was met by rave reviews and Cook's second
single "Fade Into Me" will be released to coincide with the tour. After
winning the Idol crown in season 7, Cook went on to sell over 1 million
copies of his selftitled debut album and set out on a yearlong nationwide
tour in support of his multiple hit singles. Released on November 18th,
2008, David Cook (19 Recordings / RCA Records) entered the Billboard charts
at #3 and the digital album charts at #1, marking the best debut from an
American Idol winner since 2006. Collectively the songs from David Cook
have sold over 2 million tracks and ringtones combined. Cook's coronation
single, "The Time of My Life" was certified platinum and is not only the
biggest single debut but the highest selling coronation single in the
show's history.
For ticket information, visit www.davidcookofficial.com or
www.davidcooktix.com.
ABOUT CROWDRISE
Crowdrise is a website dedicated to online fundraising, event fundraising,
volunteering, and having the most fun in the world while doing it. In 2009,
Edward Norton, Shauna Robertson and Robert and Jeff Wolfe created Crowdrise
after an experiment with what turned out to be super unique and successful
campaign to raise money for the Maasai Wilderness Conservation Trust during
the New York City Marathon. They raised $1.2 million in less than 8 weeks,
much of it from small donors who gave more than once, making it one of the
top fundraising success stories of the marathon. Crowdrise takes that
experiment to a whole new level: an innovative web platform where millions
of individuals use the best tools and technology to raise money for over a
million different charities, while competing in fun and quirky challenges
with unique incentives and prizes. Thousands of charitable organizations
make Crowdrise their home for starting events, team fundraisers, and
turning their base of grassroots supporters into a base of grassroots
fundraisers.
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