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Press Release - National College Blue Ridge Marathon - 12/16/10

FOR IMMEDIATE RELEASE

 National College Blue Ridge Marathon Toughens Course; Issues Challenge to 
                       Tucson's Mount Lemmon Race

  Organizers have added a third peak to the course and staked claim to the 
             title of "America's Toughest Road Marathon."

Roanoke, Va. (December 16, 2010) - Organizers of the National College Blue 
Ridge Marathon, America's Toughest Road Marathon, today announced that a 
third significant climb and descent have been added to the already 
formidable course.  The addition of a winding, three mile section beginning 
on Peakwood Drive in South Roanoke brings the event's elevation change to 
more than 7,100 feet, approximately 1,200 feet more than the 2010 course. 

"We had an overwhelmingly positive response to last year's course, so we 
thought this was the most obvious way to improve upon it," quipped Race 
Director Ronny Angell.  The 2011 race will be held on April 16, beginning 
at 7:30 a.m. in downtown Roanoke. 

In addition to the announcement of the newer, more difficult course, 
organizers issued a challenge to the Mount Lemmon Marathon, in Tucson, Az., 
which claims to be the "Toughest Road Marathon in the World."  The Mount 
Lemmon event features a formidable challenge, as it is entirely uphill with 
6,000 feet of elevation change.  "While uphill is difficult, a run that 
features long, steep downhill sections is more taxing on your body," said 
John Carlin, co-chair of the Roanoke event, which features three long 
descents after each of the signature climbs.

Organizers of the National College Blue Ridge Marathon are willing to let 
runners decide.   Co-chair Pete Eshelman is offering the winner of the 
October 2010 Mount Lemmon event an all expenses paid trip to Roanoke to run 
the marathon here.  "We believe our course is the most difficult," said 
Eshelman.  "It's one thing for us to say so, but let's hear from the 
runners themselves."  Eshelman said, "We are offering complimentary entries 
to anyone who completed the 2010 Mount Lemmon Marathon." He also said men's 
and women's winners of the 2011 Roanoke event would be offered the 
opportunity to travel to Tucson to compete in the Mount Lemmon Marathon on 
October 23, 2011 - if they have recovered by then.

With the addition of the Peakwood section, runners will now leave downtown 
Roanoke, climb Mill Mountain and proceed to the Blue Ridge Parkway where 
they will make the 4 mile climb and descent of Roanoke Mountain.  They will 
then return and climb the backside of Mill Mountain to the famous Star, and 
descend into the Valley via Prospect road.  That was the end of the serious 
climbing/descending in last year's event.  Now that Peakwood has been added 
runners will begin a 1,200-foot climb/descent at mile 17.5 of the 26.2-mile 
race.  "Not only is Peakwood an additional climb, it's also steep and comes 
in a difficult part of the race," explained Molly Bullington, assistant 
race director.  "People's legs will be tight after coming downhill from the 
Star."

While organizers are proud that the marathon has emerged as a signature 
outdoor event for Roanoke in just it's second year, they are also pleased 
to see that a large number of people have expressed interest in forming 
teams for the marathon or entering the National College Blue Ridge Half 
Marathon as either a runner or a walker.  While not as difficult as the 
marathon, the half marathon option is "no walk in the park," said Angel.

Organizers also announced that men's and women's winners of the 2011 
Marathon would once again receive Tag Heuer watches provided by race 
sponsor Fink's Jewelers.  Eshelman also said plans would also soon be 
announced for other events associated with the marathon designed to create 
more of a festival atmosphere on race day. 

About the National College Blue Ridge Marathon:  The National College Blue 
Ridge Marathon was created by a group of runners and outdoor enthusiasts 
who share equal enthusiasm for the Roanoke Valley of Virginia.  A portion 
of the event takes place on the Blue Ridge Parkway and proceeds from the 
marathon benefit the non-profit Friends of the Blue Ridge Parkway.  

                                 ###

 

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