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Rock 'n' Roll Seattle Marathon: Information & Reviews | News |
 

Press Release - Rock 'n' Roll Seattle Marathon - 3/21/11

FOR IMMEDIATE RELEASE
                                        
             Dodge Rock 'n' Roll Seattle Approaches Sell-Out
  • Dodge announced as title sponsor, more than 28,000 runners and walkers expected
  • 3rd annual race benefits the American Cancer Society
  • Registration online at Competitor.com Seattle, WA - March 21, 2011 - There is a tradition quickly taking hold in the Pacific Northwest as the 3rd annual Dodge Rock 'n' Roll Seattle Marathon & ½ Marathon benefiting the American Cancer Society once again nears a sold-out field. The race draws more than 28,000 participants each summer and will return on Saturday, June 25th, 2011. The scenic race kicks off the Seafair summer series of events, and offers a running tour from Tukwila to Seattle. Runners will start at the Gateway Center in Tukwila, winding along beautiful Lake Washington with views of stunning Mt. Rainier, Seward Park and the Space Needle, before an exciting downtown finish at Qwest Field. Along each mile of the 26.2 and 13.1 mile courses, live bands will highlight the best of the area's renowned music scene while motivating and entertaining runners as they push through the distance. Participants will then join friends and family to celebrate at the finish line festival, complete with a beer garden and rockin' headliner concert outside Qwest Field. Registration is available online at Competitor.com and is on pace to sell-out quickly. Anyone planning to run the full or half marathon is encouraged to sign up as soon as possible. "It's a real testament to the success of the first two years of Rock 'n' Roll Seattle," said Zoe Griesbach, Event Director. "We're proud to see so many runners returning each year and we hope to continue to build on the excitement surrounding the event." In 2011, Dodge will be the title sponsor of the event, showcasing its new line of Dodge vehicles throughout race weekend, including the new 2011 Dodge Durango, Charger, Journey and Avenger models. Dodge brand vehicles will serve as pace cars on-course for the marathon and half-marathon and will be displayed at the Health & Fitness Expo presented by Power Balance. The Dodge Ride & Drive program will give the public the chance to test drive a brand new Dodge. For every test drive taken, Dodge will donate $20 to a charity of the participant's choice. "At the Dodge brand, we are passionate about our products, and we're also passionate about living life to the fullest," said Ralph Gilles, President and CEO – Dodge Brand, Chrysler Group LLC. "Running is a fun, energetic and healthy sport that reflects many of our own brand values, and participating in the Rock 'n' Roll Marathon Series is an excellent opportunity to expose our brand to the more than 1 million people who are somehow involved in or touched by the series." The race benefits the American Cancer Society, through the fundraising efforts of DetermiNation athletes training to participate in the Dodge Rock 'n' Roll Seattle Marathon & ½ Marathon. For more information, including course maps and registration, log onto Competitor.com. About Dodge Dodge is a full line of cars, minivans and SUVs that are agile, daring, sensible and inventive. The brand is on a tear for the 2011 model year, redefining itself with six all-new or significantly redesigned new vehicles, introducing new lifestyle packages designed to better meet the needs of its customers, launching catchy new ads that have started conversations with owners and potential owners, actively participating in new events and sponsorships and developing relationships with its long-loyal enthusiast base, as well as reaching out to customers who want cars that leave them wanting more. The Dodge product line includes the Dodge Caliber, Dodge Avenger, Dodge Challenger, Dodge Charger, Dodge Grand Caravan, Dodge Journey, Dodge Nitro and Dodge Viper SRT10®. Between the end of this year and early next, the brand will fill dealer showrooms with a vast array of new and updated products. The all-new Dodge Durango will lead the charge, followed by the all-new Dodge Charger and significantly revamped Grand Caravan, Journey, Avenger and Challenger. About Dodge Rock 'n' Roll Seattle A Seafair signature event, the 3rd annual Dodge Rock 'n' Roll Seattle Marathon & ½ Marathon benefiting the American Cancer Society will run from Tukwila to Seattle on Saturday, June 25, 2011. The race annually draws a sold-out field of more than 28,000 entrants, with live bands and cheerleaders interspersed along each mile of the scenic course. A two-day Health and Fitness Expo presented by Power Balance at the Qwest Event Center will kick off race weekend, featuring more than one hundred fitness retailers, exhibits and interactive clinics. The musical party concludes with a post-race concert, which is free and open to the community. For more information about the Dodge Rock 'n' Roll Seattle Marathon, please visit Competitor.com or call (800) 311-1255. ###

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