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Press Release - Surf City Marathon - 11/4/10

FOR IMMEDIATE RELEASE

         Surf City USA® Marathon Embraces Philanthropic Fundraising; 
         Introduces One Mile Charity Run / Walk On Super Bowl Sunday

            Spaces for marathon, half marathon and charity run are 
                             filling at record pace

HUNTINGTON BEACH, Calif. - The Surf City USA Marathon announces the a
addition of a One Mile Charity Run on Super Bowl Sunday, February 6, 2011.  
The Surf City Marathon is the largest combined oceanfront marathon and half 
marathon event in California.  It features more than 20,000 entrants 
participating in three divisions - marathon, half-marathon and one mile - 
and is preceded by a two-day Active Lifestyle Exposition.  Detailed 
information is available at www.runsurfcity.com.

Unprecedented half and full marathon entries for the 2009/2010 race, and 
the record pace that slots are filling for 2010/2011 led organizers to 
switch from a 5K to the one mile run in order to accommodate the growing 
number of "charitable" runners.  Held in conjunction with the sixth annual 
Run for Mobility, participants in the one mile charity run will start and 
finish on Pacific Coast Highway in front of the massive crowds.  

Historically Surf City USA Marathon features myriad heart-warming human 
interest stories including hundreds of runners who have fought and 
conquered disease, obesity and personal loss to those who participate on 
behalf of several notable charities and causes including autism, cystic 
fibrosis, cancer and many more.  Chief among these is Irvine-based Free 
Wheelchair Mission whose Run for Mobility has raised more than $1,600,000 
during the past six years to send specially engineered wheelchairs around 
the world.

"The one mile charity run/walk is dedicated to participants raising funds 
and awareness for their favorite charities," said Surf City USA Marathon GM 
Amy Tomchak.  "Led by our longstanding partnership with Free Wheelchair 
Mission, charitable fundraising is a major component at Surf City.  By 
implementing a shorter and more manageable run/walk, we open the door for 
more folks to participate and call attention to these vital causes."  

In the Sixth Annual Run for Mobility, runners will use the marathon, half 
marathon, and one mile race to raise funds to build ingenious wheelchairs 
that are made of outdoor furniture and mountain bike wheels, designed to 
withstand the often rough terrain of underdeveloped countries.  At just 
$59.20 each, this remarkable fundraising event will change the lives of 
over 3,000 people!

The Surf City USA Marathon, which serves as a "qualifier" for the 
prestigious Boston Marathon, was rated among the top five marathon 
experiences in America by Marathon and Beyond.  The award-winning course is 
scenic and flat with much of the race taking place on the beachfront 
running path, but also featuring the famed pier, beauty of the Bolsa Chica 
Wetlands and serenity of Central Park.  More than 30,000 spectators from 
all 50 states and 19 foreign countries are anticipated to pack the downtown 
and outlying areas.  

Formerly known as the Pacific Shoreline Marathon, the 15th Surf City USA 
Marathon is held on Super Bowl Sunday, Feb. 6, 2011; racing begins at 6:30 
a.m.  Staged in front of The Waterfront Beach Resort, a Hilton hotel, this 
exclusive oceanfront course runs on Pacific Coast Highway, past the famous 
Huntington Beach Pier and winds through the surfing beaches that define 
Southern California.  Weekend highlights include the two-day Active 
Lifestyle Beach Expo and Michelob Ultra Post Race Beer Garden.  More 
information is available at www.runsurfcity.com.

                                 ###

 

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