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Press Release - Cowtown Marathon - 1/20/16

FOR IMMEDIATE RELEASE

2016 Cowtown Marathon Elite Challenge Nearly $30,000 in Guaranteed Prize
     Money to be Awarded in Marathon, Half Marathon & Ultra Marathon
	 
                  New Regional Prize Money and Challenge

Forth Worth, January 20, 2016 -- The Cowtown, in partnership with 
MarathonGuide.com, announced today that they will be offering nearly 
$30,000 in guaranteed cash prizes for the fastest runners in the Marathon, 
Half Marathon and Ultra Marathon races; including a new regional challenge 
pitting runners from DFW against their competitors from the rest of Texas 
and bordering states. In addition, bonus money will be offered to all 
marathon-distance runners bettering the past course records.
For the Marathon and Half Marathon, prize money will be awarded to the top 
three finishers: $2,500 to the first man and woman, $1,500 to the male and 
female second-place finisher and $750 to the third finishers. For the Ultra 
Marathon, $1,500 will be awarded to the first man or woman and $750 to the 
runner-ups.

Beyond the prizes for the top finishers, $500 will be awarded to every 
finisher who runs faster than the previous course records in any of the 
Sunday races. The times qualifying for a $500 bonus are any finish time 
sub-2:17:12 (men) or sub-2:42:31 (women) in the marathon; any finish time 
sub-1:06:02 (men) or sub-1:15:24 (women) in the half marathon; and any 
finish time sub-3:00:21 (men) or sub-3:54:20 (women) in the 50K distance. 
An additional $2,000 will be offered to anyone setting a national record on 
any of the marathon courses – and there are indications that at least one 
runner will be coming to challenge the 50K National Record. In addition, 
for 2016, a regional challenge will be presented in the Marathon with prize 
money. Regional runners - those from Texas or a Bordering State - will 
individually receive a cash prize of $500/$400/$300/$200/$100, 
respectively, for the top five men and top five women in the marathon 
distance.

"In the first year of the Cowtown Elite Program we focused on the Marathon 
and in the second year we focused the program on the Half Marathon – 
bringing records down in both distances. In the third year, we hope to 
entice runners with strong prizes for the top finishers as well as 
guaranteed money to everyone who comes to Cowtown and betters the previous 
records," said Heidi Swartz, Executive Director of the Cowtown. "We are 
also so proud of our DFW runners and look forward to the competition 
showing that they can better the rest of the region."

"MarathonGuide.com is proud to help support the Cowtown and its program to 
bring in professional runners and provide additional and reachable prize 
and bonus opportunities. We were part of the first two years of the program 
and were truly impressed by the care the event took of its runners and the 
professionalism of the organization. We look forward to the program in 
2016."

Athletes who would like to compete for one of the prize opportunities in 
the Marathon or Half Marathon will be provided with race entry and hotel 
accommodation on a first-come-first serve basis. To be eligible, runners 
should be able to provide finishing results in 2015 or later in the 
appropriate distance for which they will be competing at the following 
standards; in the Half Marathon, sub 1:10:00 for men or sub 1:20:00 for 
women; and in the Marathon, sub 2:25:00 for men and sub 2:55:00 for women.

The Cowtown is one of the largest multi-event races in the State of Texas 
and was voted favorite marathon by Competitor Magazine and readers in 
January 2015.

The Cowtown is scheduled for Friday, February 26 thru Sunday, February 28, 
2016 at Will Rogers Memorial Center, Fort Worth, Texas. In 2014, The 
Cowtown had over 26,000 runners participating in six different distances. 
The Cowtown is expecting a record year as it celebrates 38 years of 
running.

Established in 1979, The Cowtown races are presented by the University of 
North Texas Health Science Center, Chase, HCA North Texas, MillerCoors, 
Star-Telegram, NBC 5, Cook Children’s Healthcare System and Bruce Lowrie 
Chevrolet.

Launched in March 2000, MarathonGuide.com is the go-to resource for all 
things marathoning. In addition to its website, MarathonGuide.com supports 
events through registration and technical services and supports events 
through registration and technical services and supports professional 
runners through sponsorship opportunities.

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