FOR IMMEDIATE RELEASE
HCMC RUN 2017 – The City Marathon
The date for HCMC Run 2017 – The City Marathon has already been announced.
The race will have place next January 15th at the Phu My Hung and this
year, there is a new distance added besides the 5km, 10km and 21km. For the
first time after 25 years, a full distance marathon of 42 km will be
organized by Pulse Active.
After 4 years of being held, the event has become more than just a race, it
is a pride for Ho Chi Minh citizens. Consequently, there has been an
increase every year on the number of Vietnamese participants. The HCMC Run
attracts a wide range of people; from children and families to office
workers. Most of them are participating in the 5km course which is
considered as the perfect distance for first timers where sport and fun is
combined. This options is also chosen by many companies who use the run as
a team building activity to enhance the team spirit among the different
members in a company.
The Vietnamese athletes are evolving at the same rhythm than the race. We
can clearly observe a tendency of runners who are changing from a shorter
to a longer distance. Actually, over the last year, there has been many
requests of offering a full marathon distance which has been finally
applied for this upcoming 2017.
The organizer of the marathon, Pulse Active, has already organized many
Sport, Lifestyle and Entertainment events in Vietnam ranging from the
competitive (Danang International Marathon and Challenge Vietnam) to the
recreational fun runs (Color Me Run and The PRISMA). The number of
participants for the events goes up to 15000 for the Color Me Run.
By launching these mentioned sports events, Pulse Active envisions to build
up the sports community in Vietnam as well grow sports tourism for the
country. Additionally of the increase on the number of participants, the
events have also lead to a change on the sports market. For example,
sportswear records strong value growth of 11% to reach VND5.678 billion in
2015. Pulse Active was the pioneer on sports events but
afterwards, other competitors have entered into the market increasing the
number of sports events in Vietnam and making it easier for people to get
into sports.
Apart of from the sports community inside Vietnam, there has also been an
impact on the sports tourism of Vietnam. HCMC Run – The City Marathon
attracts around 7,000 participants every year, in which 36% is the rate of
marathon foreigners and tourists traveling from all over the globe. Pulse
Active estimates that there has been an economic impact of between $10-$12
Million over the last three international competitive events of 2016.
“We are proud to bring a Marathon to Ho Chi Minh and we see it as our
mission to contribute to a healthier and sporty community as well as to the
tourism and sport development of the country. We are proud of our city and
we aim to show it to the world through running”, said Mr. Bady Pham,
Managing Director of Pulse Active.
After the great success during the last 4 years and with the addition of
the new full distance marathon, HCMC Run – The City Marathon expects to
attract many runners from all over the world and to become a must marathon
in South East Asia.
For more information: www.hcmcrun.com
###
|
