FOR IMMEDIATE RELEASE
DICK'S Sporting Goods Partners With the Houston Marathon Committee
HOUSTON (October 11, 2016) - The Houston Marathon Committee (HMC) and
DICK'S Sporting Goods today announced that DICK'S Sporting Goods has
partnered with the HMC, host of the Chevron Houston Marathon, Aramco
Houston Half Marathon and ABB 5K. The 2017 Race Weekend of Events will take
place January 13-15, 2017.
As part of the agreement, DICK'S will host a pre-race Stretching Zone in
the George R. Brown Convention Center and a post-race Stretching Zone in
the We Are Houston RunFest. Also at RunFest, runners who achieve a personal
best in the race can capture the moment by ringing a DICK'S branded PR Bell
that will offer a photo opportunity for race participants.
"We are excited to announce this partnership with DICK'S Sporting Goods
because our organizations share similar core values in regards to enhancing
the participant experience on race weekend and supporting the local running
community year-round," said Houston Marathon Committee and Foundation
Executive Director Wade Morehead. "They truly understand how to activate at
endurance events in a manner that is engaging to the runners while also
providing conveniences and services that benefit all participants on race
weekend. Additionally, their support of our Foundation's We Run Houston
after school running program will help us reach more kids in the community,
and it is truly appreciated."
The two-year agreement with DICK'S includes the presenting sponsorship of
the Houston Marathon Foundation's We Are Houston after school running
program that serves students throughout the Greater Houston Region. This
program works with students to help them to set and achieve short and long
term goals, teach healthy habits, build self-esteem and improve overall
health and wellness while training for the Aramco Houston Half Marathon or
ABB 5K.
"Along with opening our stores in Houston, we are thrilled to support the
surrounding communities. At DICK'S, we believe that sports make people
better, and the marathon is a great example of that," said Dave Natale,
Director of Sports & Event Marketing.
The nation's largest sporting goods retailer will celebrate the opening of
10 stores in the Houston area, with the three-day celebration beginning on
Friday, October 21. Six DICK'S locations will open in Baybrook Mall,
Deerbrook Mall, First Colony Mall, The Woodlands Mall, Willowbrook Mall and
The Shoppes ParkWest. For more information on the grand opening, visit
DICKS.com/Houston.
About the Houston Marathon Committee, Inc.
Established in 1972, the Houston Marathon Committee, Inc. (HMC) annually
organizes the nation's premier winter marathon, half-marathon, and 5K. Over
250,000 participants, volunteers and spectators make Chevron Houston
Marathon Race Day the largest single-day sporting event in Houston. A
founding member of Running USA, the HMC is an IAAF bronze level event that
retained Gold Certification from the Council of Responsible Sport and was
awarded the AIMS Green Award for industry-leading sustainability
initiatives. Race Weekend generates over $50 million in economic impact for
the region annually. In 2016, the Run for a Reason Charity Program raised
$2.3 million, while the Houston Marathon Foundation supported youth and
community running initiatives. Televised annually by broadcast partner
ABC13, 2016 was the first time that the event was syndicated live
nationally and internationally on ESPN3 and the Longhorn Network. Host to
16 U.S. Half Marathon Championships since 2005 and the 1992 women's Olympic
Trials Marathon, the HMC also conducted the 2012 men's and women's U.S.
Olympic Trials Marathon.
About DICK'S Sporting Goods, Inc.
Founded in 1948, DICK'S Sporting Goods, Inc. is a leading omni-channel
sporting goods retailer offering an extensive assortment of authentic,
high-quality sports equipment, apparel, footwear and accessories. As of
July 30, 2016, the Company operated more than 645 DICK'S Sporting Goods
locations across the United States, serving and inspiring athletes and
outdoor enthusiasts to achieve their personal best through a blend of
dedicated associates, in-store services and unique specialty shop-in-shops
dedicated to Team Sports, Athletic Apparel, Golf, Lodge/Outdoor, Fitness
and Footwear. Headquartered in Pittsburgh, PA, DICK'S also owns and
operates Golf Galaxy, Field & Stream, True Runner and Chelsea Collective
specialty stores. DICK'S offers its products through a content-rich
eCommerce platform that is integrated with its store network and provides
customers with the convenience and expertise of a 24-hour storefront. For
more information, visit the Press Room or Investor Relations pages at
DICKS.com.
For more information, visit www.chevronhoustonmarathon.com or call
713.957.3453.
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