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Press Release - New Year's Eve Marathon - 2/23/12

FOR IMMEDIATE RELEASE
 
                 New Years Double Presents Over $10,000 in 
                   Charitable Donations in Inaugural Year

Allen, Texas – The New Years Double held a check presentation ceremony and 
press conference on February 16. With city staff, city councilmembers, race 
sponsors, race participants, and beneficiaries in attendance, Libby Jones, 
founder and race director for the New Years Double, presented checks to the 
9 beneficiaries of this year's inaugural event. While the event had only a 
few sponsors, good expense management resulted in being able to present 
checks totaling $10,275 to the various charities.

The Allen Parks Foundation was the primary beneficiary of the event and 
received $7,600. The list of other charities that benefitted from the 
event, with their donated amounts, are Berry Family 5K ($450), Genesis 
Women's Shelter ($400), iCare ($375), Allen Lady Eagles Lacrosse Booster 
Club ($300), Allen Sports Association Girls Lacrosse ($300), Back On My 
Feet Dallas ($300), Scott Sullivan Scholarship Fund in Honor of Frisco 
Running Club ($300), Scott White Marrow Donor Program in Honor of Miracle 
Match Marathon ($250).

The event would not have been possible without great community partners in 
its sponsors. The event sponsors were Next Step Orthopedics, City of 
Fairview, Spring Valley Spine and Sportscare, Cinemark Theatres, and Baylor 
Regional Medical Center of Plano.

Jones announced at the press conference that next year's New Years Double 
will again be limited to 2,000 participants over the two days of the event, 
so an even earlier sell out is expected this year. Registration will open 
March 1st. Jones used this opportunity to debut a new area race, The 
Showdown Half Marathon and 5K, which will be held in Fairview, the town 
right next to Allen, to benefit their parks and recreation projects. The 
Showdown Half Marathon and 5K will be Saturday, October 13, and 
registration will also open March 1st for that event.

Allen Parks Foundation is a 501(c)(3) non-profit organization with the 
primary purposes to assist the City of Allen and other local organizations 
in enhancing the overall park system through expanded development of parks 
and recreational programming and to accept land, bequests, rights of way, 
and other donations.

New Years Double in its inaugural year was a full weekend of run events. 
Two days of races, from 5K up to a marathon, at beautiful Celebration Park 
in Allen. This event was Collin County's first marathon. By offering 
back-to-back days of marathons and half marathons, this put Allen on the 
national radar for the distance running community. Each day's race sold
out with 1,000 participants. The next event will be Monday, December 31, 
2012 and Tuesday, January 1, 2013. Registration will open for 2012/2013 on 
March 1st. For more information on the event go to www.newyearsdouble.com.

                               ###

 

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