FOR IMMEDIATE RELEASE
Competitor Group Announces Rock 'n' Roll Liverpool Marathon
Inaugural Marathon and Half-Marathon to Take Place in Home of
The Beatles on Sunday, May 25, 2014
LIVERPOOL, ENGLAND - August 15, 2013 - A road race mixed with live musical
performances is coming to Liverpool. Competitor Group, Inc. (CGI), the
global active lifestyle sports media and event entertainment company, today
announced a new Rock 'n' Roll Liverpool Marathon & 1/2 Marathon will take
place next spring on Sunday, May 25, 2014. Online registration will open on
Thursday, September 5 at uk.competitor.com/liverpool.
"It's tremendously exciting for us to enter into a partnership with the
City of Liverpool, which has a musical history that is unmatched in the
UK," said Tom Godfrey, General Manager of Competitor Group Europe. "Not
only will runners enjoy a world-class marathon and half-marathon through
the streets of Liverpool, but the timing is superb with the 50th
anniversary celebration of the Beatles' Invasion of America taking place
throughout the year."
The marathon and half-marathon courses will start and finish along
Liverpool's spectacular waterfront, featuring scenic views of its historic
docks, rich architecture, spectacular museums and numerous cultural
attractions along the course. Live bands interspersed with fanfare and
entertainment and will line the route, culminating the race experience with
a celebratory finish line festival and post race concert.
"It is a real coup for Liverpool to have secured the services of the
Competitor Group," said Joe Anderson, Mayor of Liverpool. "They have a
fantastic track record in putting on top quality, exciting events that have
a distinctly local flavour and attract large numbers of competitors and
spectators from near and far. Liverpool is known the world over for music
and sport, and there is nowhere better to bring them both together than our
city."
The Rock 'n' Roll Marathon Series started as a single race in 1998, and is
now the World's Largest Running Series that has grown to include a global
tour of 31 events in 2013. The series was the first to combine the
potential of running races as grand celebrations of health and wellness by
combining a tourist destination, recreational running, charity fundraising,
and musical entertainment into a single event. To guarantee no runner is
left to hear their own lonely footsteps, live bands are positioned along
the course, intermixed with entertainment and a festival at the finish line
as a reward for all the participants.
For more information or to register for the inaugural Rock 'n' Roll
Liverpool Marathon & 1/2 Marathon, please visit uk.competitor.com/liverpool
or like the event on facebook at facebook.com/RocknRollLiverpoolMarathon.
About The Rock 'n' Roll Marathon Series
Organized by Competitor Group, the Rock 'n' Roll Marathon Series is the
'World's Largest Running Series' with more than 500,000 runners taking part
in thirty-two destination events around the world. What started as a simple
idea in 1998—the idea of making running fun-- soon transformed the U.S.
running landscape by infusing the race course with live bands, cheer teams
and entertaining water stations. The outdoor festivals encapsulate cities
in their entirety and culminate with a finish line festival featuring a
concert headlined by some of the best music acts around. Over the 15-year
history of the series, charity partners have raised more than $278 million
through the events for a variety of worthy causes. Today, the series of
entertainment themed marathons and half-marathons has spread to 31 cities
around the world and continues to enjoy great appeal for the traveling
runner, tremendous local support and has firmly established itself as a
dynamic running platform. For more information, or to register for an
event, please visit RunRocknRoll.com or follow @RunRocknRoll on Twitter.
About Competitor Group
Headquartered in San Diego, Calif., Competitor Group, Inc. (CGI) is the
active lifestyle industry's leading media and event entertainment company.
CGI's portfolio of media assets span the full range of the expanding
endurance industry and include a robust digital community on the web and on
mobile across the Competitor Endurance Sports Network of websites.
Additionally, Raceit.com, a leading digital registration platform, is the
catalyst for the company's race services offering that looks to meet the
needs not only for the company's owned and operated events, but also for
endurance events of all sizes on behalf of the entire industry.
CGI owns and operates 83 events around the world, including the flagship
Rock 'n' Roll Marathon Series, the TriRock Triathlon Series, the NFL Run
Series, Women's Running Series and the REI Muddy Buddy Series, collectively
delivering more than 600,000 professional and amateur participants in 2012.
Anchoring the company with rich content and marketing leverage are five
publishing properties dedicated to running, cycling, triathlon and the
world of multisport including Velo, Inside Triathlon, Triathlete, Women's
Running and Competitor with a combined monthly circulation of over 700,000.
Further information about CGI and its digital, publishing and event
entertainment properties can be found at CompetitorMediaKit.com.
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