FOR IMMEDIATE RELEASE
Happiest City in USA Gives "Green Light" to Earth Day Destination Marathon
San Luis Obispo, California hosts inaugural marathon, half-marathon & 5K on
April 22, 2012
SAN LUIS OBISPO, Calif. - (August 31, 2011) - The lush hills and premier
wine country surrounding charming downtown San Luis Obispo (halfway between
Los Angeles and San Francisco along the Central Coast of California) will
provide an aptly green-themed backdrop for the City's inaugural San Luis
Obispo Marathon + Half, slated for Earth Day on Sunday, April 22, 2012.
Registration is now open through Active.com.
Recently designated the "Happiest Place in the USA" by National Geographic
author Dan Buettner, San Luis Obispo, or "SLO," offers visiting racers a
happy setting in which to experience a runner's high: scenic views, clean
air, crisp ocean breezes, and before and after-race farm-fresh wine
tasting, dining, and live entertainment at the event's three-day "SLO Life
Expo."
Founded by Get Off the Couch Potato Sports Productions LLC, with title
sponsorship from the City of San Luis Obispo's Tourism Business Improvement
District, the inaugural event will feature a full and half-marathon
benefiting the Leukemia & Lymphoma Society's Team In Training and a 5K race
benefiting the local Special Olympics Chapter.
Honoring Earth Day, the event coordinators plan to take extra measures to
ensure a "green" race environment by asking racers to participate in the
"BYOB" (bring your own bottle) initiative and by using recycled paper and
plastic for marketing and vendor materials.
Packet pick-up is scheduled for Friday, April 20 from 12:00pm to 5:00pm and
Saturday, April 21 from 9:00am to 5:00pm at the SLO Life Expo at the
Madonna Inn in San Luis Obispo. On race day, the SLO Life Expo will open at
7:00am and conclude at 4:00pm. Each finisher receives a technical t-shirt,
medal, inaugural commemorative program as well as a "green" virtual goodie
bag.
San Luis Obispo hotels offer the ideal home-base for vacationing runners to
experience the area's lively downtown shopping district, endless outdoor
adventures, and one-of-a-kind historic and cultural attractions such as
Hearst Castle, Mission San Luis Obispo, world-class wine country and the
famous Thursday Evening Farmer's Market.
For more information and updates on the inaugural San Luis Obispo Marathon,
Half Marathon & 5K, visit: www.SLOMarathon.com
For information on downtown San Luis Obispo's centrally located lodging and
activities, go to: www.SanLuisObispoVacations.com
###
|
