FOR IMMEDIATE RELEASE
A Snail's Pace Running Shop and the Surf City Marathon Announce
Multi-Year Partnership
A Snail's Pace Running Shop Becomes the Official Retail Partner
of the Surf City Marathon and Half Marathon presented by 361°;
Oceanfront race returns to Huntington Beach Feb. 4, 2024
HUNTINGTON BEACH, Calif. - October 5, 2023 - A Snail's Pace Running Shop,
Southern California's beloved hub for running and walking enthusiasts since
1979, and the Surf City Marathon and Half Marathon presented by 361° today
announced a new partnership, making A Snail's Pace the official retail and
expo partner of the event, beginning with the 2024 Surf City Marathon. A
Snail's Pace will also become the presenting sponsor of the Active
Lifestyle Expo, a two-day oceanfront fitness festival held in advance of
the iconic race the weekend of February 2-4, 2024.
The Surf City Marathon, known for its picturesque course along Huntington
Beach's coastline, has been a first Sunday in February tradition for
runners worldwide for 28 years. Its unique blend of surf culture and
competitive running has made it a must-do event for endurance athletes and
fitness enthusiasts alike.
"We are delighted to welcome A Snail's Pace Running Shop as the official
retail partner of the Surf City Marathon presented by 361°,” said Phyllis
Blanchard, Partnerships Director for the event. "Their dedication to
fostering a vibrant local running community and their expertise in all
things running make them an ideal partner. The collaboration with our
presenting footwear partner 361° will enhance the overall expo experience
by offering more 20,000 runners access to premium running gear, shoes and
an unforgettable race experience.”
The Surf City Marathon, scheduled for the weekend of February 2-4, 2024,
will see A Snail's Pace play a pivotal role alongside 361° in enhancing the
race experience. The shop will be present throughout the weekend, leading
the pace teams and providing runners with access to top-quality running
shoes, apparel and accessories. This collaboration aims to ensure that
every runner is well-equipped to conquer the marathon's challenging yet
scenic course.
With its rich history and dedication to serving the running community, A
Snail's Pace is eager to embark on this exciting journey alongside 361°,
working together to develop community engagement initiatives year-round.
The first official Surf City Marathon training group run is scheduled for
Saturday, October 14.
"No race showcases the spirit of the Southern California running scene like
the Surf City,” said Joe Lourenco, President of A Snail's Pace. "Partnering
with iconic races like the Surf City Marathon is a natural fit for us. It's
not just about selling running gear; it's about fostering a sense of
community and helping individuals reach their goals. We are proud to be a
part of it."
The Surf City Marathon is more than just a race; it's a celebration of the
Southern California lifestyle. Runners are treated to a classic VW Bus surf
sedan leading the race start, Beach Boys melodies in the air, and the
strumming of surf rock riffs along the way.
The course starts on California's iconic Pacific Coast Highway 1, passes by
the world-famous Huntington Beach pier, and guides participants onto a
multipurpose running path right on the sandy shores. The atmosphere is
further enriched by local surfers who cheer runners on, creating a uniquely
inspiring environment that culminates with a post-race Finish Line Festival
on the oceanfront.
With A Snail's Pace on board as the official retail partner, the Surf City
Marathon is set to provide an even more enriching and memorable experience
for runners in 2024. For race weekend details and registration, please
visit www.runsurfcity.com. To learn more about A Snail's Pace Running Shop,
visit www.asnailspace.net.
About A Snail's Pace Running Shop
A Snail's Pace Running Shop, founded in 1979, is Southern California's
premier destination for running gear, expert advice, and a thriving
community of runners. With a commitment to promoting a healthy and active
lifestyle, A Snail's Pace Running Shop has been a trusted partner for
runners of all levels for over four decades. For more information and store
locations, visit www.asnailspace.net.
About the Surf City Marathon
The 28th annual Surf City Marathon and Half Marathon presented by 361° will
take place on Sunday, February 4, 2024. One of Southern California's
favorite races, the scenic course gives runners a first-class tour of
Huntington Beach with a convenient start and finish line located just steps
from the oceanfront. A two-day Active Lifestyle Expo presented by A Snail's
Pace Running Shop kicks off race weekend in Huntington Beach Parking Lot on
Friday and Saturday. The experiential expo is free and open to the public
featuring numerous vendors offering the latest in health and wellness,
running gear, nutrition and informational clinics. The main event begins on
Sunday morning with the marathon, half-marathon and 5k. Starting and
finishing on the iconic Pacific Coast Highway, runners enjoy one of the
most scenic courses in the United States with spectacular views along the
route. After crossing the finish line to the cheers of family and friends,
participants celebrate their accomplishment at the finish line festival and
beer garden. Further information about the race can be found online at
www.runsurfcity.com.
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