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Press Release - Walt Disney World Marathon - 2/27/03

FOR IMMEDIATE RELEASE                       Contact:  Bill Hofheimer
                                                      Media Relations 
                                                      407-566-5338

  Registration Opens March 1 for 2004 Walt Disney World Marathon Weekend 
   Excitement Builds for 11th Annual Disney Race, Set for Jan. 11, 2004 

LAKE BUENA VISTA, Fla. (Feb. 27) -- One of the world’s most popular 
marathons gets a "running" start for its 2004 event, as registration for 
the 11th Annual Walt Disney World Marathon and Half Marathon kicks off 
March 1, 2003.  Both races, which follow a course through the Walt Disney 
World theme parks and resort areas, are scheduled for Jan. 11, 2004.  

The marathon and half marathon are the centerpiece of the 2004 Walt Disney 
World Marathon Weekend, which also features the FamilyFun Magazine 5K and 
Kids Races on Jan. 10, 2004, and the two-day Disney’s Health and Fitness 
Expo at the Milk House at Disney’s Wide World of Sports Complex on Jan. 
9-10, 2004.

The Disney event set registration records in 2003. The half marathon 
reached its capacity in March 2002 with 6,000 participants, while the full 
marathon topped out at 16,000 in July 2002. Capacities for 2004 are 
expected to be similar, though final numbers have not been determined.

"The 2003 Disney Marathon witnessed an overwhelming response within the 
running community," said longtime race director Jon Hughes of Event 
Management and Marketing International (EMMI). "Both the marathon and half 
marathon reached capacity in record times and the 10th annual race 
festivities were highlighted by 149 inspiring ‘Perfect 10 Club’ runners who 
all ran their 10th Disney races. Planning is already well underway for the 
2004 event, which will encourage participants to ‘run away with their 
imagination.’"

For the fourth consecutive year, participants in the marathon, half 
marathon and 5K may register online at www.disneyworldsports.com.  
Registration forms may also be printed off the web site and submitted via 
regular mail. Application forms are also available by e-mailing Disney 
Sports Attractions at wdw.sports.marathon.road.races@disney.com. 
Registration fees are $90 for the marathon and $70 for the half marathon.

Special Walt Disney World Resort Marathon packages are available beginning 
March 1 by calling 407/939-7810, or a travel agent. 

During the past decade, the Walt Disney World Marathon and Half Marathon 
has emerged as one of the world’s most popular road races. The 2003 event 
provided an exhilarating running experience and world-class entertainment 
as Disney celebrated the 10th anniversary of its magical event, which 
annually attracts both elite and recreational runners from across the 
country and around the world.  


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